Enertopia: An Affluent Society with Energy
$42.50
Enertopia is a word that combines the nouns “energy” and “utopia.” Enertopia is a country that generates over 50 percent of its own power needs and does much to encourage the use and the support of energy generation and efficiency.
This book, Enertopia: An Affluent Society with Energy, is an autobiographic management essay on the basis of the author’s experience as CEO of the KEPCO (Korea Electric Power Corporation). In this book Park describes the process of achieving “energy utopia” with his outstanding leadership and managerial style for the purpose of constructing a society with no shortage of energy.
TABLE OF CONTENTS
CHAPTER 1 Codes of Conduct
Communication …… 14
The Scent of a Human …… 18
Let’s Walk Energetically! …… 22
So Yes, I Had a Drink with the CEO …… 26
Jirisan Mountain …… 29
How Much Money Did You Receive from the Korean CIA? …… 33
CHAPTER 2 All Employees Promoted by One Rank
One Is 1. Five-fifths Is Still 1. …… 42
CHAPTER 3 Executive Secretary Lim Chang-geon
Bitter to the Mouth, Better for Your Health …… 50
CHAPTER 4 Hanil General Hospital
Vice Premier Shin Byeong-hyun …… 64
Noh Tae-il, Chief of the Department …… 69
CHAPTER 5 Number One in Management Assessment
Hanil General Hospital in Ssangmun-dong …… 76
The Apartment Business …… 79
The Kyunghyang Shinmun’s Grand Prize in Energy …… 85
Employees’ Vacation Resorts …… 88
CHAPTER 6 Wolseong Espionage Incident
“Jindogae One” Launch …… 92
Chinese Civilian Aircraft Flies over Restricted Air Space …… 98
CHAPTER 7 Cultivating Talent
Gongneung-dong Training Institute …… 102
Kori Nuclear Power Plant Training Center …… 107
Electric Power Research Institute in Daedeok …… 111
Securing (and Retaining) Talent …… 114
Sponsoring Youth Football Teams …… 119
CHAPTER 8 The Ninth Famous Spot in Eastern Korea
Gwandong Gukyung, the Gangneung Branch of KEPCO …… 124
CHAPTER 9 Settle Your Debts
“I’m Still Alive and Kicking.” …… 134
“Qizhanmasu”(泣斬馬謖, Punishing the Favorite to Restore Order) …… 138
There Are No Secrets …… 143
CHAPTER 10 The 10th Asian Games
The CEO Must Run …… 150
Why Worry When You Can Pray? …… 155
CHAPTER 11 An Exciting Place to Work, A Life Worth
Living for: KEPCO
Corporate Philosophy …… 166
What Is the Problem? …… 171
An Exciting Workplace …… 174
Time Waits for No One …… 183
Heaven and Nature, and the Laws That Bind Them …… 188
The Pursuit of the Beauty …… 192
CHAPTER 12 Enertopia
Restoring Vision …… 202
Lim Han-que, Chief of the Division …… 206
The Loser’s Bitter Cup of Defeat …… 210
Crossing the Bridge of No Return …… 219
Three-Party Contracts …… 229
The Favored Son …… 239
To Continue, or Not, with Nuclear Power …… 246
To Resign, or To Not …… 253
Two Hundred Employees Parrot the Same Thing …… 257
The Grand Finale …… 260
APPENDIX
Photos ………… 263